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Friday, August 23, 2013

 
Our Fall 2013 Digital Campaign
 

Our Fall 2013 Digital Campaign features Bridget Hall, was shot by Daniel Jackson and styled by Tiina Laakkonen with Creative Director Christopher Simmonds.

As Prabal said to the New York Times :

“We’ve grown up with this fantasy about supermodels,” he said. “I felt personally it was the right moment to celebrate women of that age.”

Bridget speaks to the customer, a perfect representation of the woman the Fall 2013 collection was designed for.

Featured on the cover of Vogue, French Vogue, British Vogue, Vogue Japan, as well as Harpers Bazaar, Elle, Italian Elle (at least three times) and W Magazine - to name but a few - she has also been named one of Sport’s Illustrated top 50 Swimsuit models and been the face of Dior. Bridget Hall is an established legacy of iconic, timeless and powerful beauty. She bridged a gap between high fashion models, and every woman. Her ability to work between American Athletic and French Couture gives her an edge, that beauty with another dimension.

And indeed, shooting Bridget was a dream, there was an undeniable ease about her, a quiet and natural strength of character that was present at all times, backstage and in front of the camera - a perfect muse for this campaign.

Check out more the behind the scenes footage HERE

 
 
 

 

 

 

 

 

 

 

 

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